Welcome to Mehr Noor—a brand born from passion, creativity, and a deep love for fashion. Having spent the last two decades in Dubai, I was fortunate to witness the vibrant blend of cultures and traditions that came alive through fashion. My journey with Mehr Noor began as an idea to merge this multi-cultural diversity with the rich craftsmanship of the Subcontinent—bringing together the best of both worlds.

Though my background is in marketing, fashion has always been my true calling. I was inspired by the strong, confident women I met along the way—women who weren’t afraid to experiment, express themselves, and stand out. rMehr Noor is my way of empowering those women through designs that are not only luxurious but also meaningful. Every piece we create is a reflection of our commitment to quality, elegance, and originality.

As you explore our collections, my hope is that you feel the same connection to these designs that I do. Mehr Noor is more than just a brand; it’s a celebration of artistry, tradition, and the freedom to express yourself in a way that feels authentic to you.

Thank you for being part of the Mehr Noor journey.

Warmly,
Mehreen Omar
Founder & Creative Director